Other News Archive

29th January 2018 – PRESS RELEASE:

Announcing the Establishment of the Irish Wedding Industry Federation
Promotion – Regulation – Support – Development

A Strategy for Structure and Growth in the Irish Weddings and Destination Wedding Industry (2018)

Subject: A Call Out for Expressions of Interest in the Founding and Development of the afore-Mentioned IRISH WEDDING INDUSTRY FEDERATION.
The Irish Wedding Industry Federation is now launched and accepting applications for membership of our executive and founding councils, the wedding industry professionals register and our affiliate, student/novice and associates lists.


I (Shane McGrath) am the founder and president of this new organisation – a body I conceived from a personal need to witness the development of structure and initiate a designed solidity for the valuable weddings industry in Ireland. To date we have expressions of interest and contributions from 40+ well-known individuals and businesses some of whom are listed below and we are now at the pre-launch phase of this exciting organisation. It is my wish that this organisation will in time become a completely democratic organisation – one which will benefit all workers, service-providers and suppliers within the Irish weddings industry and one which will lead to direct growth and stability.


At the beginning of 2018 the Irish wedding industry is AGAIN in a state of flux. Very poor cohesion is evident among operators, industry professionals, businesses/services, destination managers, venue managers, government bodies and organisations such as the Department of Enterprise, Tourism Ireland, Bord Failte, The Hotels Federation, The Department of Transport, Tourism and Sport, Destination Ireland and the advertising industry – who manage, contribute to and control much of the industry. The value of the Irish Weddings Industry is not understood from a government perspective. It is grossly undervalued as an industry in it’s own right in terms of employment and contribution to the economy. The industry as a whole has historically been viewed as a bonus or an add-on element to many other industries including; the hotels and hospitality sector, the events industry, the restaurant business, the entertainment industry, the health and beauty area, the visual arts industries, the retail jewellery industry and the clothing and apparel sector – to name but a few.


With interest and support from three government and semi-state bodies we the founders have established the IRISH WEDDING INDUSTRY FEDERATION which will assist in delivering a set of goals and deliverables as follows:

The I.W.I.F. aims to:

·         Establish a tough regulatory and influential body to steer, develop and govern the professional industry here.

·         Help to refine competitiveness and level the playing field for service professionals and product suppliers alike.

·         Assist in not just preserving current standards but exceeding current best practice norms.

·         Educate and deliver higher levels of professional development, training and knowledge.

·         Boost quality across the entire sector – leading to greater career, income and employment stability among professionals, suppliers and facilities providers alike.

·         Reinforce GROWTH within the industry

·         Foster innovations at all levels.

·         Research and report to the membership illustrating wedding industry and business trends and findings to the professional community.

·         Help facilitate the design and development of a robust industry structure and instil confidence within established industry representative bodies and semi-state companies regarding the true value of the Irish weddings industry – leading to investment.

The organisation will assume a similar structure to other industry representative bodies e.g. the Irish Hotels Federation (IHF), the Royal Institute of Architects (RIAI), the Institute of Designers in Ireland (IDI) or the Construction Industry Federation (CIF). An Executive Council will include geographical councillors and discipline-specific representatives. A fund-raising committee, a membership committee, a discipline committee, a professional development and education committee and a standards committee will also ultimately be delivered. From a practical perspective we will require a full-time office manager, an I.T. manager and professional staff will not only be a necessity but also a cost for the organisation. The founding committee will adopt an immediate fund-raising and official investment drive and various sources will be targeted and lobbied as a matter of immediate importance.


Notice: Based on our current levels of interest, and our research and feasibility study, we expect a sharp uptake and immediate scramble for membership. We intend to launch the organisation at an inaugural Irish Weddings Industry Congress (I.W.I.F) which will be held in Co. Kildare on Wednesday the 31st of January. This is an invitation and R.S.V.P. only event and our numbers of attendees are already confirmed at 138. We have space for 200 max.  We are inviting parties to express interest PROMPTLY at this time only to the following email address: founders@iwif.ie.


The initial focus is to elect founding councils and committees and to generate some funds from an initial membership allocation thereby allowing the establishment of a more in-depth and exclusive procedure to be refined at a later time this year.